LUTHER’S RYLIE JEFFRIES ON BIG BROTHER REALITY SHOW A bull riding “son of a” that means business, baby!

If you were writing an enticing description of the cast members for the CBS show, Big Brother, would you put “bull rider” in the opening line? Of course we would! It’s a great hook! The professional bull rider in Season 27 of the show is Rylie Jeffries, 27, from Luther, Oklahoma.

‘The cast for the new season of the CBS reality series includes a bull rider, a personal trainer/Dungeon Master and an ‘aura reader,’ – news release for Big Brother Season 27

We’ll be watching when Jeffries brings his good-guy small-town charm to  Big Brother Season 27. He’s in it to win the $750,000 prize for winning the show.

The cast announcement was made official on Tuesday, ahead of the show’s premiere on Thursday at 7 pm on CBS. The first news came on Facebook as Rylie’s family members and friends shared the news, many relieved that their month-long-held secret wasn’t a “top secret” secret anymore. 

Cousins. Teachers. Friends. Siblings. Parents. They’re all so proud of him. It’s a good bet the CBS rating in the 73054 for Thursday night will make Nielsen take note. Are the Nielsen TV ratings still a thing? 

I’m from Luther, Oklahoma. I’m a small-town guy, small town kid with some big old dreams.

Rylie jeffries. cast member, big brother

If you miss it, and got rid of your DVR about the time you signed up for Hulu or Netflix, you can subscribe to Paramount+ to catch up. Sadly, I’ll have to do that.. Wouldn’t you know, we already had plans on Thursday night to hear Luther’s Cindy Harris perform with her band, Just for Kicks, at Edmond’s Stephenson Park at 7:30 pm. It all makes for a fun Thursday night! 

Dive into Rylie’s Q&A below, straight from Big Brother’s cast videos (credit: Paramount Press Express, lightly edited), and check the full scoop on YouTube. Even if you don’t know him personally, you’ll love his style, his big heart, and see why he could become a fan favorite! Rylie is bringing Luther’s heart to the national stage—let’s cheer him on! Rylie’s interview appears at 1:48 on the video.

Big Brother Cast Features Luther’s Rylie Jeffries

Read Rylie’s Words “I live for the heart-filled moments of life.”

RYLIE JEFFRIES
Age: 27  
Hometown: Luther, OK 
Occupation: Professional Bull Rider

What’s your reaction to getting to play Big Brother? Being a houseguest, it’s just everything I’ve always dreamed. It’s everything I’ve always wanted in life. I never expected to be sitting in the freaking Diary right now, but here I am! And everything happens for a reason. I feel so blessed.

Why did you want to compete on Big Brother? I would say family. Mom and Dad are superfans. My brother, my sister, they’re all superfans. I mean, they’ve literally watched it since Season 1. When everybody watches it, it’s like, “Oh, I want to go do that. I want to go do that.” And I’m here! I get a chance to actually go win this deal. This is a once-in-a-lifetime opportunity. You know what I’m saying?

I’m not going to let it slip out of my fingertips. They’re gonna have to try to yank it. They’re gonna try to pull this for me as hard as I can. All y’all out there, I mean to get me out of this place, it’s going to be a hard time. Because I’m here to stay. I’m here to win. That’s the only reason I’m here. I’m here to win.

What makes Big Brother such a successful show after 25 years? It’s a house, and you bring different types of individuals into it, and then you put them all together, and then it’s like, you see those types of different people in this world can actually get along and can actually have a relationship. It don’t matter what race you are, it don’t matter what you believe in. The only thing that matters is right in that moment. We can’t go anywhere, we can’t do anything. We have to be with each other. So, either you’re gonna like each other or you’re not. So you’re in there for a couple months, so you might as well just make the best of it. I love everybody. I really do, man. There’s not a person in this world that I don’t love. I ain’t even met everybody in this world, but I love everybody.

What’s your strategy going into the game? So my strategy going into the Big Brother house is just cool, calm and collected. I’m gonna go in and be myself. I’m not gonna be too much or be too little. I’m not gonna stand off and make people think I’m like a weirdo. I’m not trying to exclude myself. I want to be I want to surround myself. I’m not usually the type of person that is a follower. But in this game, you kind of got to be a follower. You got to follow, go with the flow. So I’m just going to go with the flow. I know when to kind of just throw some competitions or whatever, or to keep my safety in the house. I’ve been watching it for so long that I’ve picked different pieces and different people out of the show and took the good in what helped them out of their season, and trying to put it into one person. So we’ll see how it goes. We’ll see how it happens.

Tell us a little about your life in the outside world, and how that has prepared you for Big Brother. I’m from Luther, Oklahoma. I’m a small-town guy, small town kid with some big old dreams. I wouldn’t say I’m a kid. I’m 27. But yeah, my whole life, I’ve grown up and I’ve hunted and I fished, just a lot of stuff that you don’t quit. It just shows you to don’t quit, you know, and to just keep on going after what you want. Even if it is that trophy buck or if it is that trophy bass you’re looking for your PRs, just don’t ever quit with what you want. Growing up, that’s what kind of my town, my home, really shows me in life. And my mom and dad, they’ve done the best they can to just make me into the man that I am today, and I couldn’t thank them enough. My mom and dad, they’ve really pushed me and pushed me to just be respectful and be appreciative of others and others’ feelings. And just growing up there has really taught me, really, a lot. We don’t have a lot. We got a Sonic and two convenience stores. And we had a Walmart market, but it got taken away. So now we got a Dollar General market. We can still get eggs, our groceries and stuff.

What are you bringing to the show that nobody has seen before? A bull riding “son of a” that means business, baby! I don’t know if y’all ever had a bull rider on this. But I mean business. I know what I want, so that’s what I bring to the show. I bring the damn determination, baby, the grit. And I ain’t letting go. They’re gonna have to try like hell to get me out of this damn house. I promise you, it ain’t gonna be easy.

I’ve met a lot of people, and they’re just like, ‘Man, I’ve never met a guy like you before in my life.” And I’m just trying to be myself. I got a lot of energy. I got a lot of positivity. I don’t like negativity. I like being just positive. I like smiling. If there’s ever an argument in the house or something, I’ll probably start laughing because it’s just funny to me. I don’t like negativity. I don’t like sad or harsh moments. I know there’s going to be a lot of that, because I can’t control anything by any means. But, yeah, I’m just a happy person all the time. I like to think I’m a happy person.

Why will you win Big Brother? I think I have what it takes to win Big Brother because I have the mindset. I’ve ridden bulls for 15 years, and what doesn’t kill you makes you stronger. I’ve been thrown, been bucked off. I’ve been thrown down, broken legs, jaw twice, and I haven’t quit.

Do you plan on keeping any secrets about yourself from the other houseguests? I’m gonna go into the Big Brother house fully as myself, and I’m not hiding anything at all.

What are your biggest weaknesses? A pretty woman coming in and just making me believe everything she says. I believe people until they give me a reason not to believe them. So you could literally just sit here and bullshit your way through me and I believe you until I get that reason to you know, to not really believe you.

Would you be open to a showmance? Love knows no boundaries, man. I mean, if a woman comes in and my heart sees what it sees and loves what it loves and feels what it feels, that’s for time to tell, that’s for the BB house to tell. I don’t know what’s going to step in that door. So I don’t know what kind of women are going to be out there, but I know what I’m looking for. I’m looking for, for the same amount of genuine love and care. What I have to give, what I bring to the table, that’s what I expect in return. I know nobody’s perfect. I know not everybody’s the same or whatnot. But just like me and just like you and just like everybody else out here in the world, they know what they deserve. They know what they want.

Will you be more of a hero or a villain in the house? I think I’ll be a hero. Like I said, I’m not a mean person. I’m not a the type of guy that likes to go out and just, you know, get my revenge. I want everybody to succeed. I want everybody to win in life. That’s just the type of person I am. So, yeah, I’d see myself as a hero.

What will be your secret weapon in the house? Be as mean as you want, I’m gonna kill you with kindness. I’m gonna put a smile on your face. I’m gonna love you while you hate me. So, yeah, I’m gonna kill ’em with kindness and smile my way through everything. Even through my pain, even through the freaking slop and the dang anything I get put up on, I smile my way through because, honestly, I’m just blessed to be here. This is the opportunity of a lifetime. Just even being right here in front of that little, small camera right there, I’m just blessed.

What’s on your Big Brother Bucket List? To just go in there and have fun and just be myself. I don’t want to try to just go in there and make enemies at all. I want to go make friends, lifetime friends. I want to actually walk in here and show people who Rylie Jeffries is and what I’m about, and how much, how much, you know, love I have in my heart, how much I really appreciate people, I’m not a bad person. Bull riders might seem like little bit of hard butts or whatever. But I got a soft heart, man. I’m a people pleaser. I love people. I love helping people. I love helping kids. So that’s the way I am, man. I just want to make everybody proud.

What are some standout moments for you from the past 25 years of Big Brother? Some of the best moments are just seeing the people win, just seeing the people who really strategize and compete to the very end because they know what they want. That’s some of the best moments to ever see, especially winning the competitions whenever they need to be won. And just seeing the people go up into the HoH room, and getting to see pictures of their family or or just reading certain things. I love that those types of moments are the most heart-filled moments, and that’s kind of what I live for. I live for the heart-filled moments of life. Life isn’t as serious as we make it, but it is what we make it, 

Big Brother Show Details

BIG BROTHER returns with its biggest season ever, airing the most original hours of programming in 25 years since its 2000 debut through extended 90-minute Wednesday episodes and the launch of BIG BROTHER: UNLOCKED on Friday nights throughout the season. BIG BROTHER follows a group of people living together in a house outfitted with 94 HD cameras and 113 microphones, recording their every move 24 hours a day. Each week, someone will be voted out of the house, with the last remaining Houseguest receiving the grand prize of $750,000.

ON AIR:

• In a special 90-minute premiere, BIG BROTHER kicks off its 27th season on Thursday, July 10 (8:00–9:30 PM, ET/PT), followed by a 90-minute Sunday episode July 13 (8:00–9:30 PM, ET/PT).
• After its premiere, the series will air Wednesdays (8:00–9:30 PM, ET/delayed PT), Thursdays, and Sundays (8:00–9:00 PM, ET/delayed PT).
• BIG BROTHER: UNLOCKED premieres Friday, July 25, then airs every other week – Aug. 8, Aug. 22, Sept. 5, Sept. 19, Sept. 26.

FORMAT: Reality (Filmed in HD)
HOST: Julie Chen Moonves
PRODUCED BY: Fly On The Wall Entertainment in association with Endemol Shine North America
EXECUTIVE PRODUCERS: Allison Grodner and Rich Meehan
CREATED BY: John de Mol